ExportCentral AI

WHY WAS IT DEVELOPED?

ExportCentral AI was created in response to the limitations of traditional, analogue Export Support Programmes. Stuck in a pre-digital time warp, most existing programmes fail to deliver the support, advice and assistance required in today’s fast-changing global marketplace. By leveraging the full potential of emerging digital & AI technologies, ExportCentral AI empowers your company with the resources, insights, and agility necessary to thrive internationally. A next-generation platform customised to the specific needs of your own business and scalable over time, ExportCentral AI will enable your company to accelerate its global expansion with greater confidence, efficiency, and competitiveness.

WHAT CAN YOU USE IT FOR?

ExportCentral AI is a very flexible platform. We build it for you, OR you can use the toolkits provided to develop your own customised AI-powered hub delivering everything you need to support your company's international growth - real-time market intelligence and opportunity identification; competitor analysis and tracking; diagnostic toolkits supporting the development of your global sales and marketing strategy; country market screening, identifying high growth potential markets; persona development and content marketing automation; sales lead identification; improved efficiency and competitiveness through streamlining internal processes; business model transformation from analogue to digital; scalable support as your involvement in international markets increases.

WHO SHOULD USE IT?

ExportCentral AI empowers direct exporters and the broader ecosystem of professionals and agencies that support international trade success. Current users include business leaders, export managers, and strategy teams seeking efficient globalisation or export expansion; professionals and agencies offering strategic export planning and support; trade associations, business networks, chambers of commerce and sector bodies with a remit to support export promotion and internationalisation; public sector export support agencies; law firms, accountants, auditors, and advisers specialising in trade compliance and export services; companies managing global shipping and logistics, seeking integrated workflow and compliance tools.

Transforming Export Support with Digital & AI Technologies

Market Intelligence

Competitor Analysis and Tracking.

We provide real-time global and country market intelligence and opportunity identification, delivering actionable insights on markets, competitors, and emerging trends to inform strategic decisions.

Competitor Analysis and Tracking.

Use the ExportCentral platform to undertake a detailed competitor analysis, identifying your strengths and weaknesses. Monitor and track your main competitors' actions, activating real-time alerts for proactive responses.

Country Market Screening

Competitor Analysis and Tracking.

Country Market Screening

Use AI to screen and rank order countries based on "market attractiveness" and "probability of success". Ensure that your export sales and marketing strategy is focused on high-value, high-growth-potential countries.

Diagnostice Toolkits

Customer Persona Development

Country Market Screening

Leverage our AI-powered diagnostic toolkits to support the development of your company’s global marketing and sales strategy built around a Quality Customer Growth Programme.

Customer Persona Development

Adopting a customer-led approach is critical in highly competitive international markets. A key feature of the ExportCentral platform is the use of AI to develop detailed customer personas, especially for high-value, high-growth potential customers. Identifying customer “pain points” is the key to success.

Content Marketing Strategy

Customer Persona Development

Based on the persona groups identified previously, ExportCentral can help you develop a customer-led Content Marketing Strategy and automate the generation of sales and marketing content customised to the specific needs of different persona groups. This is a very time-consuming process for most organisations.

Efficiency & Competitiveness

Business Model Transformation

Leverage digital & AI tools to streamline processes, improve efficiency and global competitiveness through lowering costs. Use AI to automate internal processes, manage export compliance and logistics, and speed up new product development for international markets.

Business Model Transformation

By leveraging the Scenario Planning Tools built into ExportCentral AI, you can use the platform to future-proof your underlying business model - from analogue to digital. Adopting digital platforms, subscription models, and data monetisation to expand global reach and revenue streams, when appropriate.

Mindshift

Business Model Transformation

Mindshift

Perhaps ExportCentral's most crucial contribution is encouraging a "mindshift" in senior leadership thinking. By building confidence, the platform will empower SME leaders with new digital mindsets, reduce perceived risk, and foster evidence-based, confident export decisions.